Podcast Feature: Unlocking Scalable Growth by Systematizing Marketing With Kasandra Murray (Systems Simplified with Adi Klevit)
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Author: Kasandra Murray
As the owner of Unlucky Umbrella Studio, Kasandra focuses on the importance of growing marketing and operations together. She has over a decade of experience in management, operations, and marketing. She aims to help businesses resolve critical issues and increase revenue, which leads to happier clients and a better work culture.
Behind the Vision: A Conversation with Our Founder, Kasandra Murray
This latest podcast features our founder, Kasandra Murray, sharing insights into the principles that guide our work and the value we bring to businesses. In this conversation, Kasandra explains how our team approaches marketing and operations, focusing on clarity, efficiency, and creativity. She highlights why process implementation and change management are essential for sustainable growth and how we help brands align their identity with their goals.
Kasandra also discusses the importance of budgeting for training, as well as hiring and building strategies that simplify processes for employees. Her perspective reflects our commitment to practical solutions that support long-term success rather than short-term fixes.
Watch the full video to learn more about our approach and how we help organizations transform their operations and marketing strategies
Need help developing operational processes that drive more sales? Let’s talk.

Finding your Google Place ID is an important step for managing reviews, integrations, and local marketing tools tied to your Google Business Profile. Our team walks through how businesses, including service‑based businesses that do not display a physical address, can locate their Place ID using reliable Google tools. We explain where Place IDs are used, why accuracy matters, and how to confirm you are working with the correct listing. This article is designed to give you clear direction without unnecessary steps or technical jargon.