Corps 1 Construction was ready to grow—but growth comes with its own set of challenges. Their team was stretched thin: training new crew members, juggling on-site estimates across the city, and racing to complete active jobs. With so much on their plate, marketing kept slipping through the cracks.

During a design project conversation, they opened up about the pressure they were under. We listened—and offered a solution. By partnering with us, Corps 1 could hand off its marketing efforts and refocus on operations. However, before diving in, we recommended a comprehensive marketing audit to understand their current position and identify areas for improvement.

Improve Conversion through Call Answering

Corps 1 Construction

Marketing Audit

Corps 1 Construction was investing in a local magazine with 100,000 subscribers—but the call report told an interesting story.

74 total calls in 2023
51% were missed, abandoned, or sent to voicemail

The issue wasn’t visibility—it was capacity. Missed calls meant missed opportunities. We told Corps 1 that increasing their ad spend would only amplify the problem. Instead, we focused on reducing missed calls and shortening the time between first contact and estimate scheduling.

Marketing should fuel growth, not overwhelm your team.

The Solution

The fix wasn’t more marketing—it was more intelligent systems. To turn missed calls into booked appointments, we partnered with a call answering service and implemented a scheduling tool for Corps 1 Construction. We worked closely with the call center to build a custom call flow and script, ensuring every interaction felt seamless and on-brand.

We didn’t stop there. We listened to Corps 1’s feedback, guided them through the change, and focused on adoption. Once the new process was running smoothly and consistently converting calls into estimates, we confidently increased their marketing spend.

The Results

Missed calls dropped by 45%

Magazine leads nearly doubled
Magazine lead spending increased by 421%
Total company revenue grew by 178%

By reworking Corps 1’s customer journey and removing friction from the first point of contact, we not only improved marketing performance—we unlocked operational capacity. Sometimes, solving a marketing challenge means fixing what’s happening behind the scenes.

Your first impression matters. It could be the difference between a missed opportunity and a booked job.